The new owners of two popular Bucks County toy stores are working with the community to help young Christmas lovers get their letters to Santa.
Tyler and Alexa Moore, along with Dan and Ashley Rosenthal, are the new owners of Learning Express, which has location in both Newtown ( 2829 South Eagle Road) and Richboro (800 Bustleton Pike). As longtime destinations for children lookin for the best toys, the shops have also become Christmas destinations for parents looking for incredible gifts.
This year, both locations will be home to small red mailboxes that local children can use to send letters to Santa. The toy store will be working with students from Council Rock North High School’s Class of 2026, who will help the store owners respond to the letters that are on their way to the North Pole.
“It’s been such a pleasure reading through all the letters so far, and so much fun writing the responses,” owner Tyler Moore said.
Moore bought the stores with his wife and friends back in July. He says that activities like this are what influenced all of them to make the decision.
“When I was a kid, my dad went outside one Christmas and found a leather strip of sleigh bells that he said had fallen from Santa’s sleigh,” Moore said. “Having that piece of Santa that we could touch and feel made the magic of it all that much more real for me and my siblings growing up. With these letters, we’re hoping we can give kids a similar experience.”
While sending a letter is free, the new owners want the community to know that any donations given with letters will go towards the Class of 2026 Activities Fund.
“There’s no better reason for buying a couple toy stores than being in the business of making kids smile. And that’s what this is for us really. Just something special we can offer to put a smile on a kid’s face – help make the magic of Christmas that much more real for them.”
Learn more about the toy stores’ Christmas actives at the official website of Learning Express.