Local Photographer Part of Nationwide Effort to Create 10,000 Free, Professional Headshots to Help America Get Back to Work

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Image of Isolde Baylor via Images by IBA.

Nothing says “I’m ready to work” more than a freshly pressed suit, an updated resume, and – of course – a professional headshot.

Regardless of profession, COVID-19 sent millions of Americans to the unemployment line without warning. That is why Isolde “Iba” Baylor, a Paoli-based photographer and the proprietor of Images by IBA, is participating with Headshot Booker and Brookfield Properties in the largest, single-day photo initiative that will provide 10,000 unemployed Americans with a complimentary, professional headshot to include with their resumes and post to job sites.

Baylor will be producing the complimentary headshots on Wednesday, July 22 from 10 AM-7 PM at the Brookfield Property located at Neshaminy Mall in Bensalem. Complimentary headshots are open to anyone currently unemployed, but participants are asked to click here for details and schedule a time to be photographed. More than 200 photographers will participate across all 50 states, creating pop-up studios at nearly every Brookfield retail location nationwide. Headshots will be provided to participants on site through SpotMyPhotos.

“I also work part time in the veterinary field, where I spent the last several months providing curbside essential care for pets,” said Baylor. “We heard daily from several families how jobs losses and the economic uncertainty created by the pandemic directly affected how they could care for their pets. When I heard about what Headshot Booker and Brookfield Properties were doing across the country, I wanted to be a part of it. We are excited and grateful to be able to contribute to such a great initiative.”

According to LinkedIn, people who include headshots receive 21 times more profile views and nine times more “connection” requests.

“I just opened my new studio in Paoli earlier this year,” she said, “I’m eager to help my Chester County community rebuild by helping job seekers look their best for online profiles.”

10,000 Headshots is the brainchild of Tony Taafe, who co-founded Headshot Booker with renowned portrait photographer Peter Hurley and national event photographer Lauren Lieberman. Taafe recalled the struggles his dad had with unemployment and the impact it had on his entire family.

“I know firsthand that the effects of unemployment extend well beyond an individual,” Taafe said. “My dad was the hardest-working person I ever met. He was in construction, so the work wasn’t consistent and he had almost zero job security. Unemployment impacts everyone and everything associated with that person.

In addition to the Neshaminy Mall in Bensalem, photographers will be at the Park City Center in Lancaster on the same day.

“Headshot Booker is in a unique position to provide out-of-work Americans with an important element of the job-search process – a great, professional headshot,” said Taafe. “And thanks to our partners who share a similar vision, we will be able to help thousands of unemployed Americans put their best foot forward and help them get back to work.”

The base price for a high quality, professional headshot starts around $250, which equates to more than $2.5 million in collective services these photographers will provide through this initiative.

Images by IBA is a full-service headshot and portrait studio located in the Depot Shoppes in Paoli. Offering a handcrafted, contemporary photography experience, Baylor uses studio lighting, posing, and direction techniques to help even the most camera-shy individuals have images they love.

Baylor is also opening up her studio to Chester County residents, who cannot make the scheduled date of July 22, for additional sessions. Please call 484-320-7535 to discuss.

Click the following links to connect with Images by IBA on Facebook and Instagram.

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