Trevose-based Rita’s Italian Ice recently announced it would be continuing its partnership with NASCAR driver Josh Bilicki, competing with SS Green Light Racing in the NASCAR O’Reilly Auto Parts Series this year.
Rita’s branding will be featured throughout several races on the No. 07 Chevrolet, with the program beginning in March at Darlington Raceway.
The Italian ice brand first opened in 1984 in Bensalem and currently operates over 600 shops serving up delicious sweet treats.
“Rita’s is proud to keep building on the momentum we’ve created with Josh and bring our brand back to the track in 2026,” said President and CEO of Rita’s Franchise Company Linda Chadwick. “We’re excited to return with Josh at his new team, SS Green Light Racing, and create even more memorable moments for fans this season.”
This is Bilicki’s third year representing the brand, and he’s eager to continue their partnership.
“Rita’s brings a fun, recognizable brand to the sport, and the support they give our team makes a big difference. I’m excited to go to work with SS Green Light Racing and give Rita’s fans something to cheer for all year long,” said Bilicki.
Learn more about Rita’s upcoming sponsorship with racer Josh Bilicki for this year’s NASCAR O’Reilly Auto Parts Series at Speedway Digest.
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